About me

I was born in Brescia in 1989 and grew up in the countryside of Franciacorta — beautiful land, incredible landscapes. My family is in Cazzago San Martino, a small town there, and it’s where the thing they built still stands.

Country Rose

In 1990 my parents, Gianpaolo and Daniela, opened a shirt workshop called Country Rose. They began by making shirts for clients abroad, and in 1998 they launched their own brand, Nava. Three decades on, they’re still at it — men’s and women’s shirts in cotton, viscose and linen, made-to-measure, cut and sewn with the kind of care that only comes from doing one thing for a very long time.

In 2019 my brother Enrico and I joined the company. I sit on the board as a non-executive member, and I look after the groundwork: designing and evolving the IT infrastructure and networks, and building the software solutions behind the business. I care about keeping things simple, automating the dull parts, and letting data drive the decisions. It’s how I stay close to where I come from.